UNLV billboard urges fans to buy tickets using image of former basketball coach

This billboard featuring the images of Bobby Hauck and Lon Kruger popped up in the Las Vegas area, urging people to buy tickets for the upcoming UNLV football and basketball seasons. A great marketing plan no doubt, except for one thing—Lon Kruger hasn’t coached at UNLV for well over two years now…

UNLV

Current head basketball coach Dave Rice, noticeably absent from the billboard, took the billboard gaffe in stride, while others at the school did not.

From the Las Vegas Review-Journal

“I thought it was humorous,” the third-year coach said. “It’s one of those things that happens. But I’m the last person who would take himself too seriously.

“Hey, if Coach Kruger can help us sell tickets, great.”

UNLV’s interim athletic director, Tina Kunzer-Murphy, was slightly less amused at the billboard’s egregious error…

“To us, it’s not a laughing matter,” she said. “We think what happened was the billboard company was doing us a favor by posting the ad but our marketing people never saw it.

“But it’s being taken down and we hope to have a replacement with Dave and Bobby up.”

This would probably be a bigger deal to everyone not named Tina Kunzer-Murphy if pictures of coaches actually made a difference in getting people to buy tickets.

[Las Vegas Review-Journal]

 

About the author: Jeff Greenwell

 

Jeff Greenwell is the writer/editor of Last Angry Fan. Jeff has been known to rock a Speedo while belting out Robert Goulet tunes from his front porch, and in his spare time he enjoys capturing and training feral goats to be his minions. Also known to dig a nice brick of cheese from time to time.

Website: http://lastangryfan.com

 

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